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Cozy heat's Sales manager

Fred Piirimäe

My love for sauna began in childhood. Although we did not have a sauna at home, my parents took me almost every weekend to the countryside to visit my grandparents and go to the sauna. My father’s family lived more than 100 kilometres away from us. My grandfather often heated the sauna to 120 degrees, and together with him and my cousin, we would throw steam and whisk ourselves for as long as we had strength.

When I was about 15, our family started building our own sauna house. Because I was closely involved in the process, my connection with sauna grew even stronger. Building a sauna taught me to appreciate good craftsmanship, as well as the special feeling that only a well-made sauna can offer.

During university, I was introduced to a newly made Estonian sauna heater that left a strong impression on me. Soon after, I became the company’s first employee. Today, that company has grown into the largest Estonian manufacturer in its field — a journey I am still proud to have been part of.

I have now worked with sauna heaters and sauna sales for more than ten years. During that time, I have learned to understand both the products and what customers truly expect from them. That is why I am especially glad to have found COZY. It is easy to stand behind a product when you fully trust its quality and know that it brings real satisfaction to customers.

For me, COZY is not only about high-quality sauna heaters. It is about a genuine passion for sauna and the wish to offer every sauna lover the best possible steam experience.